We head product innovation processes through sessions with marketing, sales, legal, human resource and R&D teams, with strategy and creativity. Here’s how we do it.
Innovation processes for your business
Little Buddha has headed product innovation processes, organising strategy and creativity sessions with marketing, sales, R&D, legal and HR teams. For Hornimans, we put together a pipeline of possible evolutionary (line extensions) and disruptive launches.
Innovation as a business evolution tool
Innovation can also apply to the way a business evolves. Little Buddha coordinates processes of analytical reflection and change of an organisation, involving the top management. These sessions identify the direction of the business, applying auditing and strategic planning processes to the overall concept of the company.