Hornimans Veggies
Hornimans Veggies

Hornimans Veggies

Jacobs Douwe Egberts (JDE)

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Hornimans, Jacobs Douwe Egberts’ flagship brand in teas and infusions in the Spanish market, is planning to expand its range with a new series of infusions created using combinations of vegetables, fruits and superfoods such as ginger and turmeric.

The challenge:

To create a new range of infusions which, under the sub-brand VEGGIE, features three combinations of vegetables, fruits and superfoods in a delicious, innovative and self-explanatory manner.

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